2020 NFL Rookie Wellness Application


In response to developing conditions, Avrij Analytics is offering the 2020 NFL Rookie Wellness Application to all NFL teams, at no cost.  The application was built on the Avrij Machine Learning Analysis Platform for NFL Player Engagement to better understand emotional & physical wellness related posts made by this year’s Rookies.

You have to be willing to adapt... you can’t expect or anticipate every move, but your job is to try to be as prepared as possible.
 Roger Goodell - NFL League Commissioner
Get the app


  • Collect All Rookies Social Media Posts
  • Search & Filter All Posts
  • See All Deleted Posts
  • Get All Wellness Post Notification
  • Get 8 Player Persona Analysis
  • Password Secure
  • No Training & No Setup Required
  • Works on All Web Browsers on All Devices
  • Automatic Application Updates
  • Delivered in One Easy to Use Web Application


  • Helps you talk to Rookies about Wellness Concerns
  • helps you Share Accurate Wellness Information
  • helps you develop individualized rookie programs
  • Helps you identify Leaders Among The Rookies
  • helps you prevent rookies from sharing inaccurate information
  • helps you know when to communicate with individual rookies
  • helps Support the development of this year's Rookie Success Programs

Download Wellness App PDF

The 2020 NFL Rookie Wellness Application

is an Avrij Platform enabled app that analyzes social media for high priority Rookie emotional & physical wellness related content.

Our team of software developers and data scientists have worked closely with sports organizations to identify eight priority Rookie Persona Insights. These eight insights are key to developing the 2020 Rookie success programs related to player emotional & physical wellness.

The NFL, its teams, and players are coming together to do their part in supporting the country as they try to tackle the issues arising from the COVID-19 pandemic.
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